E-commerce giant eBay is restructuring its business to attract more Gen-Z and millennials to its platform. According to CEO Jamie Iannone, accepting crypto payments might be in the cards.
Key takeaways:
- When talking with investment news outlet TheStreet, Iannone said that the company is continuing to evaluate new payment methods. eBay recently added Google Pay and Apple Pay and partnered with Australia’s Afterpay to appeal to Gen-Z users.
- Crypto payment options could be next, as the company currently manages $85 billion of volume through its online marketplace, according to Iannone.
- “We’re not accepting crypto currently, but on March 10, we’re going to go deeper on all of these things, payments, advertising, our focus categories,” the company’s CEO told TheStreet.
- Iannone also added that eBay is a marketplace for various types of goods, digital or physical. In the long run, eBay aims to be ”the marketplace for sustainability.”
- The platform has become somewhat of a hotbed for non-fungible token (NFT) traders in recent months, with many users choosing to buy and sell their digital items on eBay. The company has not made any announcements regarding NFTs as of yet.
- EBay first tried to implement Bitcoin payments way back in 2014, but a crypto payments initiative was not pursued since then.