Ternio TERN

$0.0144
Market Cap $ 5.909 MM (#370)
24h Volume $ 735.590 K
Chg. 24h: -24.06%
Algo. score 2.5/5  (#1008)
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Ternio project purpose and description

Ternio clarity of purpose

Ternio purpose and aspects

Ternio creates a platform for advertising companies to further promote transparency.

Ternio categories

AdvertisingPlatform

Short description

TERNIO provides the only scalable and decentralized blockchain framework, capable of over 1 million transactions per second.

Abstract

The digital advertising industry as we know it today faces many challenges; domain fraud, bot traffic, lack of transparency, and lengthy payment models. It is a complex and ever evolving environment for advertisers and publishers alike to navigate through. Ternio was born out of necessity to streamline and bring clarification to both sides of the table. Ternio is a blockchain based utility token built to transform and ultimately disrupt the $224 billion per year digital advertising market [1] through a multifaceted approach. Incentives and the general ecosystem are not aligned causing both advertisers and publishers to feel they are on the losing side of the deal. Ternio provides a verifiable and decentralized asset that empowers advertisers to verify spend through each intermediary and gives publishers the assurance and guarantee of being paid on delivery. With advertisers knowing that they are getting what they pay for and publishers not having to wait months to collect, Ternio stands in the forefront of a new digital advertising revolution.

Link to Roadmap: https://www.ternio.io/#ternio-roadmap
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