AppCoins APPC

Market Cap $ 9.133 MM (#521)
24h Volume $ 81.761 K
Chg. 24h: 1.55%
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AppCoins project purpose and description

AppCoins clarity of purpose

AppCoins purpose and aspects

AppCoins are the Bitcoin of the mobile marketplace. With management of payments, advertising and publication of mobile apps being controlled by Google Play or Apple Store, AppCoins gives the control back to the developers and users. The company that created AppCoins, Aptoide have done this by birthing their own alternative AppStore which has over 200 Million users worldwide. It runs on the Ethereum blockchain as an ERC20 token and the team aim to bring back incentive for creative monetisation of apps and more transparency when it comes to advertising by reducing the need for 3rd parties.

AppCoins additional differentiation against competition

AppCoins are rewarded to users by using a concept called “Cost Per Attention” which rewards users for downloading and using an App for a short period of time. This model has been called many names under different projects and been successfully implemented. The Tokens or AppCoins would also be used to pay for the Apps along with in app purchases and while this does bring to light an issue of “who will pay for the gas or transactional costs of the payment”. A problem which has no clear solution as of yet.AppCoins also give more control back to the developers when it comes to monetizing their app, Development costs are cheaper due to developers not having to pay to publish apps much like Google Play or Apple ( more of a problem when developing for Apple rather than Android but the problem is still there ).

Short description

AppCoin tokens (“APPC Tokens”) are ERC-20 compatible tokens distributed on the Ethereum blockchain pursuant to a related ERC-20 smart contract. AppCoins is meant for use in the AppCoins blockchain platform to perform transactions in the app store ecosystem.


AppCoins is an open and distributed protocol for app stores based on the Ethereum blockchain and smart contracts. It redesigns app advertising, in-app purchases (IAP) and app approval flows through a circular model. As a higher share of the advertising and IAP revenue is kept within the app ecosystem, more value is rooted back into the app economy. Being an open protocol, it also provides more transparency and trust. Multiple app stores can implement and benefit from this and stakeholders will contribute to its development and adoption. Furthermore, simple API integration will allow easy implementation.

Link to Roadmap:
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